CashBlast: New promo tool by Playson

Playson, a top-notch casino games developer, has developed a new promo tool called Cash Blast. With this, it will improve the online experience of gamers by providing richer rewards and creating an increase in customer engagement.

What exactly is Cash Blast? Easy! It is a tool to provide random cash prizes to players who enjoy one of the games of the provider. This should allow a stable rise in customer engagement, therefore creating an incredible advantage for casino operators as well.

Let’s look into how the prizes will be distributed among players. 

First of all, there will be a promotional period, during which players will be able to get prize-winning spins over their gaming sessions with Playson games. 

During these periods, the players will receive a pop-up notification, letting them know that the promotion is active, and they’ll also be able to see the Cash Blasts remaining and due to be paid out on a game’s toolbar. 

The Cash Blast is customizable and doesn’t need any integration, nor does it influence the RTP of a game. Furthermore, the initial promotions within the network that have included the new feature have shown an increase of average number of spins and player retention.

This great new effort by Playson only goes to show the incredible commitment of the developer to create promo tools to complement their many games and to support casino operators by improving customer engagement.

Gusyeva Ganna, Product Owner at Playson, said:

“We’re proud to reveal this exciting feature to our partners and players. The Cash Blast tool will forever change the way players experience Playson slots, knowing they have the added possibility of winning big from outside the traditional slot gameplay."

“Using a sophisticated algorithm, we are able to analyse gaps during promotions where player activity was low. Therefore, we’ve devised the Cash Blast tool to keep players entertained across the entire length of a promotion, rather than just the start.”

Do you know Playson?

Playson is one of the leading casino providers specifically in the online casino gaming and betting sector. They have set a rather large footprint throughout the globe, particularly in Europe. The company holds offices all around Europe, in Belarus, Ukraine, Russia and the main office in Malta. 

The company has a skilled workforce of over 250 people who ensure that players are not only given a great experience but an unforgettable one as well. The gaming software developer has appeared in the last two editions of one of the most important trade shows of the industry, the ICE. The company unveiled a variety of games that can now be considered household names for online gamers during the show. Not only did this move widen their customer base, but it also added to their gaming arsenal as well.

If you’d like to know more about this developer, make sure to check AboutSlots review of Playson.